Transgender Model Fired by L'Oréal for Facebook Rant Claiming "ALL White People Are Racist" ⋆ American Lens

Transgender Model Fired by L’Oréal for Facebook Rant Claiming “ALL White People Are Racist”

L'oreal - Corporate Activism - TransgenderTransgender Model Fired by L’Oréal for Facebook Rant Claiming “ALL White People Are Racist”

Cosmetics giant L’Oréal has dropped transgender model Munroe Bergdorf from its #YoursTruly diversity campaign due to a controversial Facebook post blaming “ALL white people” for racism.

The Daily Mail reports Bergdorf only had the role for a few days before posting the following rant:

Honestly I don’t have energy to talk about the racial violence of white people any more. Yes ALL white people.

Because most of ya’ll don’t even realise or refuse to acknowledge that your existence, privilege and success as a race is built on the backs, blood and death of people of colour. Your entire existence is drenched in racism. From micro-aggressions to terrorism, you guys built the blueprint for this s***.

Come see me when you realise that racism isn’t learned, it’s inherited and consciously or unconsciously passed down through privilege.

Once white people begin to admit that their race is the most violent and oppressive force of nature on Earth… then we can talk.

Until then stay acting shocked about how the world continues to stay f***** at the hands of your ancestors and your heads that remain buried in the sand with hands over your ears.

L’Oréal swiftly condemned Bergdorf’s comments and ended the relationship with the model:

We support diversity and tolerance towards all people irrespective of their race, background, gender and religion.

The L’Oréal Paris True Match campaign is a representation of these values and we are proud of the diversity of the Ambassadors who represent this campaign.

We believe that the recent comments by Munroe Bergdorf are at odds with those values, and as such we have taken the decision to end the partnership with her.

L’Oréal remains committed to celebrating diversity and breaking down barriers in beauty.

According to 2ndVote’s research, L’Oréal is a Lean Liberal company because of donations to the Human Rights Campaign and support for liberal environmental policies like the Paris Climate Agreement.

See more on where L’Oréal stands on the issues here.

This article was originally published at

Recently from 2nd Vote at American Lens: Support The Salvation Army and Knights of Columbus in Their Hurricane Harvey Relief Efforts 

Facebook Comments


2ndVote is the conservative watchdog for corporate activism. 2ndVote conducts extensive research on the policy positions taken by companies and non-profits through direct advocacy and financial support. For more information visit or follow 2ndVote on Twitter @2ndvote and on Facebook at


Leave a Reply