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The Perfect Price Point — Is There Such A Thing?

Is there such thing as a perfect price point? Well, to get anywhere close to that, you must conduct market research.Customers evaluate a variety of variables while selecting whether or not to buy a product. If the item is being ordered online, the customer may evaluate things such as your company’s reputation and whether you offer hassle-free returns or free shipping in addition to the features and benefits of your product. However, the final block to making a purchase will always be the cost.

For things to consider when trying to find that perfect price, check out the resource below.

The Perfect Price Point from RetailBound, a retail product marketing firm

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